Beauty is desired by all. Reimagining L’Oreal’s catalogue of products as the best choice for achieving a range of “looks” has it’s own unique challenges. By keeping the site’s interface simple, yet alive and inviting, visitors can easily experience a path that nurtures new ideas to discover their deeper selves. Whether it’s how products are used and applied, or endorsements and looks by celebrities, or tips and information from a stable of make-up artists, the experience is designed to inspire while offering a rich pool of beauty knowledge.
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CATEGORY
Art / Design Direction, Branding, Content Development, Creative Direction, E-Commerce, Experience Design, Platforms / Applications, Strategy
NARS
Art / Design Direction, Branding, Content Development, Creative Direction, Experience Design, Social Media, Strategy
DON JULIO
Luxury Drop
Apps / Systems, Art / Design Direction, Branding, Content Development, Creative Direction, Experience Design, Mobile, Social Media
DE BEERS
Speak Love Fluently
Advertising, Animation / Motion Design, Art / Design Direction, Branding, Content Development, Creative Direction, Customer Relationship Management, Experience Design, Integrated Marketing
