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Vision Impaired AR

253 million people suffer from serious vision impairment. 81% are above age 50. Many of them face challenges with everyday tasks leading to dependency, loneliness, and depression. Corrective surgery can sometimes be out of reach. While Augmented Reality (AR) experiences primarily layer visual elements within the field of sight, Bright focuses on the untapped power of AR to superposition the non-visual element to extend and remedy peoples diminished senses, thus addressing many issues with eye sight disabilities. With Microsofts’s Hololens, Bright uses artificial intelligence (AI) with voice commands that empowers user’s sight to zoom-in towards distance targets. With facial recognition coupled with sentiment sensors, it will inform users the name of people in their presence while giving them the person’s general mood. An OCR function assist people will difficulty reading documents and printed material at arms length by transcribing them into voice audio. Utilizing an accelerometer, Bright determines if the person has fallen, automatically alerting saved contacts for emergencies.

/ Mixed Reality & AI Application

MIT Reality Virtually, Best Augmented Reality

MIT Reality Virtually, Best Wellness & Health

CATEGORY

Apps / Platforms, Art / Design Direction, Branding, Creative Direction, Experience Design-UX/UI, Solution Strategy / Concept, XR: VR / AR / Mixed Reality

Apps / Systems, Art / Design Direction, Branding, Content Development, Creative Direction, Customer Relationship Management, Experience Design, Gaming, Product Design, Strategy
Apps / Systems, Art / Design Direction, Branding, Content Development, Creative Direction, Customer Relationship Management, E-Commerce, Experience Design, Integrated Marketing, Mobile, Product Design, Strategy