Fuseproject is a leading industrial design studio founded on the belief new products for the 21st century shouldn’t just innovate functionally, but also be it’s own vehicle to communicate the brand story. Their site is designed to convey the notion that “design tells stories”. By showcasing projects for a number of established and emerging brands, the site demonstrates their unique approach to constructing a simple narrative solution for new products. The minimalist interface allows users to playfully engage in their design belief in a fun, modern fashion.

/ Website

Art / Design Direction, Branding, Content Development, Creative Direction, Experience Design